Introduction
The Google Analytics SDK for Android makes it easy for developers to collect user engagement data from their apps. Developers can then use the Google Analytics app-tracking reports to measure:
- The number of active users are using their applications.
- From where in the world the application is being used.
- Adoption and usage of specific features.
- In-app purchases and transactions.
- The number and type of application crashes.
- And many other useful metrics.